Our work on naming and branding the ‘Big little Book award’ for Parag in 2016 followed a look that was used for two simultaneous years and was refreshed in 2018 to last another two. Colours and characters were introduced to make for a more engaging interaction on social media. These showcased different animals busy pushing messages that go with their traits. Scroll down to see some of them in action.
Big little Book award is a first of its kind award instituted by the Parag initiative of Tata Trusts to recognise and honour significant contribution of such authors and illustrators to children’s literature in Indian language(s).